Alle Artikel mit dem Schlagwort: IAA

How digital rocks automotive premieres: From stories to next level event communication

If you are a car guy, you know it’s this time of the year again. Frankfurt’s international motor show (IAA) is getting ready to host hundreds of thousands of visitors and showcase the latest and hottest vehicles for car aficionados from all around the world. You see it on Instagram, Twitter and every car magazine […]

Frankfurt here we come to see the new Mercedes-Benz Concept IAA

I am on my way to Frankfurt to get ready for the bi-anual International Auto Show (IAA). A super highlight for everyone in the industry. Mercedes-Benz is going to host a media night in the „Festhalle“ in Frankfurt with a spectacular concept car called „Mercedes-Benz Concept IAA“. IAA stands for „Intelligent Aerodynamic Automobile“. You can […]